The best deals on 4K TVs
Things are looking bright for those who want to nab a great TV in 2025 at a substantial discount. There’s usually a great deal happening on a mid- or high-end TV from LG, TCL, Hisense, or Amazon’s own Fire TV brand — even if the biggest discounts remain reserved for Black Friday, Cyber Monday, Amazon Prime Day, and during the lead-up to the Super Bowl.
Right now, there are a number of discounted 4K TVs to choose from, spanning a wide variety of prices, sizes, and feature sets. Whether you want a secondary screen for the bedroom, or a high-end OLED that’s built to provide the ultimate gaming or cinematic experience, we’ve picked out the best TV deals.
The best 4K TV deals for most people
Samsung Q8F
Samsung’s Q8F is available for $697.99 ($50 off) at Amazon and Best Buy for the 55-inch model, which is its lowest price ever and an excellent value for a QLED 4K TV. Its quantum dot LED panel boasts great contrast (especially in HDR content). The Q8F has a 120Hz panel and four HDMI 2.0 ports. This means you can play in 4K at up to 60Hz with a Nintendo Switch 2, Xbox Series S/X, or a PlayStation 5 Pro, or at a faster 120Hz refresh rate bumped down to 1440p resolution. Samsung is also including two free months of Xbox Game Pass Ultimate with purchase, which will allow you to stream games directly to your TV through the cloud, eliminating the need for a console.
The TV is powered by Samsung’s Q4 AI processor, which is used to upscale HD video to 4K when necessary, to optimize the picture in real-time, and make navigating its interface feel snappy. Samsung also touts the Q8F’s audio system, which adjusts the EQ and boost dialogue volume when needed. If you’ve cut the cord with cable, you can watch over 2,700 free channels of TV (over 400 of which are exclusive to Samsung TVs) in addition to streaming services. You can save $200 by jumping up to the 85-inch model, which is on sale for around $1,797.99 at Amazon and Best Buy.
Samsung Q8F
Where to Buy:
TCL QM7K
If you want a 55-inch TV with a gorgeous and bright QD-Mini LED panel without spending over $1,000, the TCL’s QM7K is the set to get. It’s currently available for around $748 (originally $1199.99) at Amazon and Best Buy, which is its lowest price ever. It features a native 144Hz refresh rate with support for up to 288Hz speeds at 1080p when playing games with VRR. However, only two of its four HDMI ports support those speeds; the other two top out at 4K/60Hz or 1440p/120Hz. It also features a dynamic light algorithm to prevent images from appearing washed out.
The TV boasts up to 2,500 local dimming zones, according to TCL, but that depends on the size you get. The folks at RTINGS found out that the 65-inch version has 966 zones, though even with fewer of them in the 55-inch model, it should still provide good brightness control. Having more dimming zones means the TV can control the brightness of more precise sections of the screen, helping to avoid blooming, which is when an area around the source of light on the screen is too bright, breaking the realism of the image. The QM7K is powered by TCL’s AiPQ Pro processor, which uses AI to manage its contrast, color, clarity, motion, and upscaling. TCL partnered with Bang & Olufsen to provide the TV’s audio system. You can get a 75-inch model for around $1,299.99 at Amazon and Best Buy if you need a bigger screen.
TCL QM7K
Where to Buy:
Panasonic Z85
We have a dedicated section for high-end OLED TV deals below, but Panasonic’s Z85 is such a good value that it deserves consideration for folks who may be on a budget. The 65-inch model is on sale for $997.99 ($802 off) at Amazon, which is one of the deepest discounts on our list. The Z85’s OLED panel is its standout feature, as it achieves perfect black levels and vivid color. It has a 120Hz refresh rate panel, and two of its four HDMI ports support that speed at 4K. The Z85 also supports both Nvidia G-Sync and AMD FreeSync Premium, which minimize screen tearing and other visual artifacts when playing on a PC with a compatible video card.
The 4K TV features an HCX Pro AI Processor MKII to control its color, contrast, and clarity, optimizing the image and sound quality of whatever you’re watching in real-time. The TV’s audio system features a built-in subwoofer for enhanced bass. The Z85 runs FireOS, Amazon’s entertainment-focused OS, so you have the option to use many functions by asking Alexa via its voice-enabled remote. A 55-inch model of the Z85 is also available at Amazon for $897.99.
Panasonic Z85
Where to Buy:
The best 4K TV deals for those on a budget
Amazon Fire TV 4-Series
Amazon’s Fire TV 4-Series is an affordable option if you want to upgrade a smaller HDTV to a 4K model. A solid 43-inch model is currently available at Amazon for just $219.99 ($110 off). The TV features an LED panel with a 60Hz refresh rate and support for HDR10 / HLG, which is totally sufficient for casual TV viewing or watching movies and TV shows. It runs FireOS, and comes with a remote that allows you to summon Amazon Alexa with the push of a button for a query or command. You can step up to a 50-inch model for $259.99 ($140 off), or the 55-inch model for $339 ($120 off), if you like its modest feature set but want a larger screen.
Amazon Fire TV 4-Series
Where to Buy:
Hisense QD7
If your budget is under $500, the 55-inch Hisense QD7 has a lot to offer for its current sale price of $399.99 ($100 off) at Amazon and Best Buy. It features a QLED panel that can deliver more contrast and brightness than a typical LED TV, with support for HDR10 Plus and Dolby Vision with a peak brightness of 600 nits. The 4K set features a processor capable of AI upscaling and full array local dimming with 160 local dimming zones. A panel with full array local dimming offers better control of brightness and contrast than direct- or edge-lit LED panels (this video from LG shows how it works, but lower your volume first), providing a more consistent picture across the entire screen. The QD7’s obvious weak point is gaming, due to its 60Hz refresh rate, but if that’s not important to you, it remains a superb value. If you want a larger TV, you can get a 65-inch model for $499 ($100 off) at Amazon.
Hisense QD7
Where to Buy:
The best deals on 4K TVs for gamers and cinephiles
LG G5 OLED
If you want a TV for playing video games and enjoying 4K Blu-rays from the Criterion Collection without compromises, an LG G5 is the premium choice. The 55-inch model received its first price drop to around $2,296.99 ($203 off) at B&H Photo and Amazon. LG claims that the 4K TV’s OLED panel offers a 33 percent jump in brightness over its predecessor. It has a 120Hz refresh rate, with support for Nvidia G-Sync, AMD FreeSync Premium, plus a near-instantaneous 0.1ms response time, and fast gaming at 165Hz with VRR available on all four of its HDMI ports. The G5 can also play games via the cloud with the Xbox app.
The TV’s Alpha 11 4K AI Processor enables AI Picture Pro to manage the brightness, depth, and clarity of every frame, and it will automatically upscale non-4K video. The G5’s audio system features five up-firing speakers, providing more sophisticated surround sound than most TVs can provide. LG’s G5 is a luxe TV with great specs that will likely remain on the cutting edge of screen tech for the next few years. LG offers a 65-inch model that’s on sale for around $3,196.99 ($203 off) at B&H Photo and Best Buy.
LG G5
Where to Buy:
LG C4 OLED
The LG C4 is the company’s 2024 best all-around OLED TV, and the 65-inch model currently on sale for around $1,296.99 ($304 off) at B&H Photo and Best Buy. Like the G5, it has a 120Hz panel with support for VRR, Nvidia G-Sync, and AMD FreeSync Premium (the option exists to enable a 144Hz mode if you dig in the TV’s options). Its embedded A9 AI Processor Gen7 offers higher-quality video upscaling and image optimization compared to the C3. The biggest difference between the C4 and G5 is its maximum brightness. The C4 tops out at an advertised 1,000 nits, though that will vary depending on the content you’re watching. It has a three-channel audio system, which might sound impressive compared to other TVs, but still can’t compete with a soundbar. When you’re not watching videos or playing games, you can also enable the C4’s Gallery Mode to display art. The LG C4 shares many of the same core features as the G5, but at nearly $1,000 less. You can also save on the 77-inch model, which is on sale for around $2,196 ($1300 off) at B&H Photo and Best Buy.
LG C4
Where to Buy:
LG B4
If you love playing games or watching movies, but don’t have space for a massive OLED TV, LG’s B4 is 48 inches and down to just $599 ($100 off) at Best Buy. It features a 120Hz panel with support for AMD FreeSync Premium, Nvidia G-Sync, VRR gaming, and a 0.1ms response time just like the premium C4. The 4K set has an a8 AI Processor 4K that’ll upscale non-4K video and optimize video and audio quality better than its predecessor, though not as well as the chips in LG’s higher-end TV models. The B4 also has LG’s Gallery Mode for displaying photos or paintings when you’re not actively using it. If you’ve never tried an OLED TV before, LG’s B4 is an excellent choice at its current sale price. You’ll get great contrast and all of the important gaming features available on higher-end TVs while spending substantially less. Walmart and B&H Photo have also discounted the 55-inch model down to around $996.99 ($203 off)
LG B4
Where to Buy:
Sony A90K
Sony’s 42-inch A90K is a premium OLED TV that it claims is specially optimized with features for gaming on a PlayStation 5, but realistically, all of the TVs in this list work great with the PS5 — not to mention all other modern consoles. It’s currently $1,198 ($100 off) at Amazon and Best Buy. The TV has a 120Hz panel, with two HDMI 2.0 ports and HDMI 2.1 ports.
About the special PS5 features, if you connect the console to the A90K, the TV will automatically enable Auto HDR Tone Mapping for more accurate colors, along with an Auto Genre Picture Mode that will adjust its settings based on the game you’re playing. Sony’s Cognitive Processor XR automatically adjusts the TV’s contrast, brightness, and colors.
The A90K can access Sony Pictures Core, a movie streaming platform exclusive to higher-end Sony TVs that allows you to watch uncompressed 4K movies. Sony includes 10 credits to build your Sony Pictures Core library, plus 24 months of streaming access. The aforementioned library is more limited than other streaming services, but it’s the closest you’ll get to watching a 4K Blu-ray without having to pop in a disc. Sony also offers the A90K in a 48-inch size, and you can pick one up at Amazon and Best Buy for around $1,298 ($102 off).
Sony A90K
Where to Buy:
