Google’s new Doppl app lets you try on clothes with AI before you buy
Shopping is one of the main reasons we use tools like Google Search. That’s probably why Google has added so many shopping-related features to its products over the years. More recently, it's also why it introduced AI tools to improve online shopping.
Google’s AI Mode tool for Google Search is one example. Google gave AI Mode a major upgrade at I/O 2025, which includes some exciting new shopping tools.
For instance, AI Mode can automatically buy products for you when the price drops. It monitors the web for deals and lets you know when a product hits your target price. Once you confirm the purchase, AI Mode can complete it on your behalf.
The most exciting AI Mode feature shown off at I/O 2025 is something called “Try it on.” This builds on existing Google tech that lets users try on clothes virtually with AI. To use it in AI Mode, you just upload a photo of yourself.
But you know what would be even better? A separate Google app dedicated to trying on clothes virtually. That’s exactly what Doppl is. It’s a new experimental app from Google, now available for iPhone and Android users in the US.
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Google’s new Doppl app lets you try on clothes with AI before you buy originally appeared on BGR.com on Fri, 27 Jun 2025 at 12:53:00 EDT. Please see our terms for use of feeds.
